For this NARS gift giveaway, GUILD built a giant black orb in their studio. The hammers were triggered as fashion fans tweeted at the orb, eventually revealing the gift bag inside. We created this trailer for the project and covered the live event. AdWeek covered the build-out of the sculpture, and Fashionista covers it too!
CLIENT NARS Cosmetics
DIRECTOR/DP Lindsay Steven Mann
EDITOR Stephen Beechwood